Consulting → Digital Strategy
From complexity to competitive advantage.
Digital transformation isn't just about adopting new tools — it's about reimagining how your business operates, competes, and serves customers. Whether you're a mid-market company navigating digital change, a corporate brand building digital capabilities, or an executive team needing strategic clarity, digital strategy consulting helps you move beyond the hype and build something that actually works.
Challenge
Real problems companies face
Does any of this sound familiar?
Different departments understand strategy differently
Tech initiatives misaligned with business goal
Data exists; insights don't
Innovation feels risky, so nothing changes
Your team is executing but nobody's clear on why
You're losing ground to nimbler competitors
Most companies skip the hard thinking and jump straight to tactics. That's where things go wrong.
The real challenge isn’t lack of ambition — it’s navigating uncertainty with incomplete information. Most executive teams know they need to transform, but they struggle with how to prioritize, what to invest in, and when to move. Strategic clarity comes from embracing that uncertainty and using robust frameworks — mental models like first principles, second-order thinking, and inversion — to cut through assumptions and focus on what actually matters.
Process
What we explore together
Current state assessment: Where are you really positioned in the digital landscape? We dive into your market position, competitive dynamics, internal capabilities, and constraints.
Future vision & goals: What does success look like in 3-5 years? What problems do you want to solve? What opportunities are you pursuing?
Digital roadmap: What are the key initiatives? In what order? What's the rationale? What does success look like for each phase?
Technology stack evaluation: Do you have the right tools? Are they integrated effectively? What's missing? What should you retire?
Team & capability assessment: What skills do you have internally? What needs to be built or acquired? Do you have the right people in the right roles?
Change management & adoption: How do we get your organization aligned and moving together? How do we manage the transition from current state to future state?
Go-to-market & competitive strategy: How do you compete and win? What's your market positioning? How do you differentiate?
Engagement
How I work?
Engagement model can flex to your needs – whether via strategic advisory retainers, intensive workshops, or project-based engagements.
Typically 3-12 months depending on complexity. You work directly with me — not junior team members or assistants.
Outcomes
What you'll have when we're done?
Written digital strategy aligned with business goals
Executive team alignment on priorities and investment
De-risked roadmap with milestones, metrics, and success criteria
Cross-functional team understanding and buy-in
Capability roadmap for skills and talent needed
Implementation plan for phase one
Who benefits?
This is right for you if you're:
C-suite executive leading digital transformation
Mid-market company competing with larger players and needing new strategy
Corporate brand with legacy operations building new digital capabilities
Organization with siloed teams needing better integration
Company pivoting your business model or entering new markets
Team frustrated because strategy looks good on paper but doesn't drive execution
Ready for some strategic clarity?
Not sure if digital strategy consulting is what you need? That's exactly what a discovery conversation is for. Let me understand your specific situation and we'll explore if we're a good fit.